Wonderlandmovies - Insurance

Fields of application

Local Marketing

Personalized image films for the agent (web, presentation, mail, Facebook, shop window).

Local advertising campaigns on Facebook & Youtube (presence, visibility, communication of event-related topics)

Acquisition

Quick video generator for insurance offers for web visitors

New customer welcome

with explanation of the policy booked (explanation of the cases covered)

Up Selling

Reactivation & renewal of policies

Cross Sell

Offer of supplementary policies

Handling of damage claims

Cost-efficient and high convenience factor

CRM/Loyalty

e.g. birthday video, event-related greetings e.g. Christmas

The Situation

The global insurance market is highly saturated and highly competitive. The explosion of BigData, changes in legislation, the current economic climate and today's technically savvy millennials are changing the insurance industry. The unique position of insurers in terms of the customer experience is becoming less and less important. Insurers must now start speaking the language of the millennium and modernize their complex and conservative communications.

Wonderlandmovies solves this problem by providing personalized videos for different touch points in the user's journey by delivering the most relevant content to the right person through the most effective communication channel. Through numerous projects, Wonderlandmovies has specialized in the needs and IT infrastructure specifics of the insurance industry.

The Challenges

Insurance policies and service communication are very complex, traditional and difficult to understand.

The renewal of insurance contracts is a time-consuming and laborious process. Increasing changes in regulations simplify the customer change process, resulting in decreasing customer loyalty.

The insurance market is teeming with providers offering many similar services and offerings.

Increased competition means that brands must differentiate themselves from the competition and in terms of customer experience.

The Solution

Insurance companies need to innovate and differentiate themselves by developing their communication strategy and interacting with their customers on a more personal level.

The customer experience is the key to this kind of differentiation and personal communication. Wonderlandmovies' award-winning personalized video platform is designed to get every customer to take action. This is achieved by presenting relevant content to customers at each interface. Wonderlandmovies has extensive experience in creating millions of personalized videos around the world to increase customer satisfaction, acquisition, retention and brand loyalty .